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Domain Names

Domain Names (3)

A domain name adds credibility to your small business. Having your own domain name makes your company look professional. If you publish your site through an ISP or a free Web hosting site, you'll end up with a URL such as www.yourisp.com/-yourbusiness. This generic address does not inspire confidence in a customer like a www.yourcompany.com domain name does. And since many people don't yet trust the Internet and e-commerce, you'll want to do what you can to prove that your small business deserves their money. If you're not willing to pay the money to register an appropriate domain name, why would consumers think you'd put any effort into creating valuable products or services?

Wednesday, 30 December 2009 09:50

How a domain expires

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Contrary to popular belief, domains do not expire when they say they do. If the owner of a domain does not renew by the expiration date of the domain, the domain goes into “expired” status. For 40 days, the domain is in a grace period where all services are shut off, but the domain owner may still renew the domain for a standard renewal fee. If a domain enters this period, it is a good first indicator that it may not be renewed, but since the owner can re-register without penalty, it can also just be a sign of laziness or procrastination.

After 40 days are up, the domain’s status changes to “redemption period”. During this phase, all WhoIs information begins disappearing, and more importantly, it now costs the owner an additional fee to re-activate and re-register the domain. The fee is currently around $100, depending on your registrar. When a domain enters its redemption period, it’s a good bet the owner has decided not to renew.

Finally, after the redemption period, the domain’s status will change to “locked” as it enters the deletion phase. The deletion phase is 5 days long, and on the last day between 11am and 2pm Pacific time, the name will officially drop from the ICANN database and will be available for registration by anybody.

The entire process ends exactly 75 days after the listed expiration date.


Tuesday, 22 December 2009 19:35

What is a Domain Name?

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A domain name is a combination of letters and characters, together with a domain extension, that can be used as the basis of your web address and email address. So google.com.au is a domain name; www.google.com.au and adwords.google.com.au are web addresses and steve@bizweb.com.au and This e-mail address is being protected from spambots. You need JavaScript enabled to view it are email addresses.

What characters can be used?
Domain names can ONLY include the letters a to z, the numbers 0 to 9 and the hyphen (-), nothing else. No spaces, underscores (_), etc. Email addresses can also use underscore and full stop before the @, e.g. This e-mail address is being protected from spambots. You need JavaScript enabled to view it would be valid, as would This e-mail address is being protected from spambots. You need JavaScript enabled to view it or This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

Domain name extensions
There are many domain name extensions, global ones like .com, .net, .org, .info and .biz;; AU domains such as .com.au and national domains for all nations on the planet, .fr, .de, .jp, .it, etc. There are some national domains that have taken on a global significance, for instance the national domain of Tuvalu in the South Pacific, .tv, is used globally by multimedia and television companies. The .ws domain of Western Samoa is used globally as an acronym of "website".

Making use of your domain name
When you register a domain name you have control of it but you cannot yet make use of it. To create a web site or use it for email you need web hosting.
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A domain name is the name by which an organisation's presence is identified on the internet

Your choice of domain name can have a big impact on the image and prestige of your company and also has an influence on the success of your activities on the world wide web. At present there is not a great deal of regulation controlling who can have what domain name. This is good in one sense since it gives a company freedom to choose the most appropriate name. However it also means that the name or names you want can easily be registered by someone else, even if those names have less relevance to them than to you. If you are too late with your registration the chance to choose the name you want may possibly be lost forever!

So even if you are taking your time in assessing how, or even whether, you should be present on the internet you would be well advised to take steps now to protect those names which will be of importance to you in the future. Fortunately this is easy to do and doesn't cost a fortune.

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