Where is Your Business Positioned with Web Marketing? Do you need a Web Marketing Consultant?
Just a quick video that I have put together that is just a bit of a shake up as to where the world is and can be a bit of a thought provoker on where it is moving to. It is a scary thought when you put into perspective that all of this technology that we take for granted today, was not possible 10 years ago, or 5 years ago, some of it is only a couple of years old.
Although I may mention the giants of todays internet world, there are many hundreds more websites that are just as busy and popular and yet to be discovered. How easily are you or your business found on these 5 giants above?
A great business presence relys heavily on a well structured and regularly updated web presence. your business may be missing out on valuable clients if you cannot be found easily.
The Importance of Link Building
Link Building is an important part of Search Engine Optimisation, and is a practice of getting other websites to link to yours. Link Building with quality backlinks is amongst many important aspects considered by search engines, while determining the rankings of a site. Therefore, creating backlinks is one of the most important tasks you can undertake to promote your website with the search engines.
When it comes to using the Search Engine Optimization technique for a website, Links pointing to a particular website is one of the most dominant off-page factors. Link building is vital but at the same time, a very lengthy and extensive task to perform. The reason why many webmasters are on a lookout for some shortcut options to increasing backlinks, is because most of them do not have the time and the endurance to carry out a genuine link building campaign.
Can Engagement and Community Factors Increase Your Rankings on YouTube?
This article was taken from a post written by Glenn Gabe at http://www.reelseo.com/youtube-ranking/. It covers a real important issue surrounding YouTube videos and the exposure you can potentially get from those videos. It was such a good post I thought I would share it here with all of you so we could understand the importance of Youtube but also how to use such a site to your advantage. The post follows:
I attended Search Engine Strategies New York a few weeks ago and covered the conference via Twitter and blogging. I had a blast at the conference and attended some outstanding sessions during my three days at SES. One session that I always enjoy attending is Video SEO (since I do a lot of VSEO work). It’s great to hear from the panelists and compare what they are presenting to what I’m seeing with my own projects.
I was excited to see that Greg Markel from Infuse Creative was one of the panelists this year. If you don’t know Greg, you should. He knows his stuff and always brings a real world perspective to his presentations. This year he covered YouTube ranking factors. The session ventured beyond the traditional “optimize your title, description, and tags” and introduced various community factors that also impact rankings. By the way, YouTube’s own Matthew Liu was also on the panel and it was interesting to watch Matthew’s reaction as Greg presented the various factors. I watched carefully, to say the least.
If I remember correctly, Greg’s advice to the audience was, “we should all ask Matthew a lot of questions during this session…” I think everyone got their money’s worth based on the information shared about YouTube optimization.
How to Use The Wonder Wheel for Semantic Site Structuring
Because you’re using the Wonder Wheel to analyze keyword relationships for site structuring, the obvious place to start is with your site keyword – or the topic for your site.
From there, the “branches” off the keyword may be logical category ideas – the branches off them may be logical subcategories – and so-on.
(Obviously, by then analyzing the traffic, value and competition around the keywords in Market Samurai – and focusing on high traffic, low competition, high value keywords – you’ll be able to focus your site structure onto the most profitable keywords.)





